Media & Marketing
About Us: The Fine Art of Representing You…
The Carswell Collection is privileged to represent the owner of many beautiful homes—homes with breathtaking views, architectural integrity and world-class craftsmanship. I’m also honored to work with buyers who appreciate the fine points of space, light, privacy and serenity. These attributes can be found in homes of all sizes and in a diverse range of prices. They are part of what I call the Carswell Collection.
–Ernie Carswell
Magazine Advertising
The Team at the Carswell Collection knows that magazine publication advertising provides one of the best avenues to reach a specific income bracket or lifestyle demographic. The magazine’s content sets the tone and style for readership, so ads placed in this context share the magazine’s overall appeal. Because magazines are often kept and read over a longer period of time, magazine ads enjoy a greater lifespan, which means you receive longer lasting coverage.
Direct Mail Advertising
Knowing how to reach potential buyers is a specialty at the Carswell Collection, which is why Direct Mail advertising is one of their top resources for generating interest in your property. With demographic variables such as zip code or household income statistics, potential buyers can be targeted to achieve calculated results within a certain time frame. In addition, Direct Mail offers the advantage of custom-designed, graphic materials for effective message delivery.
Newspaper Advertising
Newspaper advertising provides a strong marketing advantage through wide distribution to targeted consumers, which is why the Team at the Carswell Collection recommends a consistent presence in this media. Ads can be placed within geographic editions on Real Estate specific days within special supplements. With daily and weekend editions, you benefit from saturated and targeted opportunities to reach your audience.
Broadcast Media and Television
When it comes to Real Estate, Ernie Carswell and the Carswell Collection Team bring the competitive edge with their knowledge and networking capabilities. Ernie has appeared on television and consulted for Los Angeles movie and television studios regarding the fine points of the Real Estate business.
